There's only so much you can say about the bad boy debate in dating, but this CNN piece regarding the Mr. Nice Guy stigma is still worth reading.
The article focuses on dating coaches' efforts to give guys enough of a bad boy edge to escape the dreaded Friend Zone.
I don't think there's any woman who will directly say she doesn't want a guy to treat her well.
However, the problem with nice guys is that they often risk appearing spineless. You want someone who's nice to you, but is also willing to verbally spar with you over everything from politics to "American Idol."
I think in their quest to appear nice, some guys lose the sense of personality that separates them from the rest of the pack. And in my opinion, nothing's worse than a guy who's too predictable.
Disclaimer: I'm still fighting a slight crush on Justin Bobby, so feel free to disregard this entire post.